Crypto’s Great Rotation: As OGs Cash Out, A New Market Structure

The digital asset market is caught in a powerful crosscurrent, defined by a structural shift rather than simple volatility. The old guard—early Bitcoin whales and first-mover corporate treasuries—is creating significant selling pressure, while a new, more institutional foundation is quietly being laid, all under the shadow of a macro environment held hostage by Washington.
This isn’t just a market dip; it’s a changing of the guard. The very composition of the market’s key players is in flux, leading to a period of price suppression that masks the deeper, more significant maturation happening at the protocol and institutional levels.
The Old Guard Takes Its Chips Off the Table
OG Whales Begin Cashing Out
A persistent headwind for Bitcoin has been the steady distribution from its earliest and largest holders. This trend is driven by a confluence of profit-taking, portfolio diversification, and strategic repositioning ahead of new financial products.
According to Dr. Martin Hiesboeck of Uphold, there are clear reasons for this rotation. Many “OGs” are selling physical BTC to repurchase it within spot ETFs, a move offering significant tax advantages in jurisdictions like the US. This reflects a shift from a purely ideological holding to a financially optimized one.
This isn’t just theory; on-chain data confirms the trend. Early arbitrage trader Owen Gunden recently moved the last of his 11,000 BTC to an exchange, signaling a complete exit. This follows a pattern of long-dormant whales waking up to sell, creating billions in sell-side pressure that, as analyst Julio Moreno notes, is outpacing new demand’s ability to absorb it at higher prices.
The Corporate Treasury Thesis Falters
The narrative of publicly traded companies using Bitcoin as a primary treasury asset is also facing a harsh reality check. While the strategy once offered a high-beta play on BTC, recent market action has exposed its vulnerabilities, leading to significant stock price compression.
MicroStrategy (MSTR), the poster child for this strategy, has seen its implied premium—its enterprise value minus its BTC holdings—collapse from $70 billion to $15 billion. This compression prompted famed short-seller James Chanos to finally close his bearish bet, stating his “thesis has largely played out.”
The pain is widespread. Even Trump Media and Technology Group, which holds 11,542 BTC, couldn’t stave off a disastrous earnings report, posting a $54.8 million Q3 loss. This demonstrates that simply holding Bitcoin is not a panacea for underlying business challenges, and the market is beginning to price these companies more critically.
A Market Held Hostage by Washington
The Shutdown’s Chilling Effect
The single biggest factor suppressing risk assets, including crypto, has been the record 40-day US government shutdown. Analysts like Cas Abbe from CryptoQuant suggest the ongoing uncertainty has created a “manipulation” phase, holding back a potential market expansion.
The market’s sensitivity to this issue is palpable. Bitcoin jumped 2% within minutes of reports that the Senate had reached a deal to end the shutdown. Historically, the end of the last shutdown in January 2019 was followed by a 265% rally in Bitcoin over the next five months, setting a powerful precedent.
Stimulus Dreams and Inflationary Realities
Adding another layer to the macro story is the prospect of further economic stimulus. President Donald Trump‘s proposal for a $2,000 “dividend” for most Americans from tariff revenue has analysts forecasting a portion of that capital will flow into assets like Bitcoin.
This aligns with the worldview of figures like Robert Kiyosaki, who continues to advocate for accumulating “real money” like Bitcoin and gold as a hedge against what he calls the Federal Reserve’s “fake money.” While bullish for asset prices in the short term, analysts at The Kobeissi Letter warn that such stimulus ultimately fuels long-term fiat inflation and a loss of purchasing power.
The New Foundation: Institutions and Infrastructure
The Quiet Institutional Onboarding
While OG selling dominates headlines, a quieter, more profound shift is occurring: the steady professionalization of the crypto investor base. According to a joint report from AIMA and PwC, a majority of traditional hedge funds—55%, up from 47% last year—now have exposure to digital assets.
Though allocations remain small (typically under 2%), the direction of travel is clear, with 71% of those funds planning to increase their positions. This methodical, risk-managed entry of institutional capital is contributing to Bitcoin’s evolution into what Dr. Hiesboeck calls a more “mature asset,” with diminishing volatility and a steadier, albeit lower, growth rate.
Stablecoins: The Trillion-Dollar Elephant in the Room
Perhaps the most significant infrastructural development is the explosive growth of stablecoins. The market saw $41 billion in net inflows in Q3 2025, with retail payment volumes climbing to $1.77 trillion. This trend has not gone unnoticed by regulators.
US Federal Reserve Governor Stephen Miran stated that the demand for dollar-pegged tokens could grow to a $3 trillion market. He argued this massive demand for dollar-denominated assets could put “downward pressure” on the neutral interest rate, potentially influencing future Fed policy. This marks a pivotal moment where a crypto-native technology is directly impacting the considerations of central bankers.
Why It Matters
The current market is not defined by a simple bull or bear dynamic but by a deep, structural rotation. The selling from early adopters and the struggles of first-generation corporate treasuries represent the growing pains of a maturing asset class, forcing a necessary deleveraging and a re-evaluation of simplistic theses.
Beneath this surface-level turmoil, the market’s foundation is being rebuilt with stronger materials. The methodical entry of institutional players like hedge funds, the undeniable utility of stablecoins in emerging markets, and their recognition by central bankers signal a new phase of integration with the traditional financial system. The resolution of the US government shutdown appears to be the most immediate catalyst that could unlock the market’s next directional move, potentially revealing the strength of this newly forming base.





